Below is Joyrich's spring/summer 2012 video, and I have to say that it's A. way too long, B. way too repetitive, and C. the music sucks, but despite it all the fucking swag that is every piece of that line manages to capture most of your attention. The collection is exactly on point with what's trendy: technicolor aztec poncho's, "your grandparents wallpaper" prints, stars n' stripes, dolla bills, and that whole varsity jacket business.